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Date:March 24, 2010
Time:12 noon to 1:30 p.m. Central Time
Course fee:$199
Presented by:Jamie Verkamp, Director of Growth and Development, (e)Merge

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Webinar/Audio Conference FAQs

Why is it that so few medical offices prescribe to the idea of creating an exceptional patient experience? Every positive encounter has the ability to grow the practice and add to the bottom line. Yet many offices choose the path of least resistance, operating more like a civil service office than a state-ofthe- art, compassionate place of healing.

One in 10 people are willing to voice an opinion, whether negative or positive.

More consumers are taking charge of their own medical decision-making. For every person that gives you feedback on their visit to your office, there are 10 more who are not willing to share their thoughts. There are simple steps that will quickly set you apart from other practices and make your patient's great experience one that stays with them after walking out your doors.

It's not difficult to exceed a patient's expectations. The key is to carry that experience through your patients over to their family, friends, and acquaintances. Today's informed consumer will seek out recommendations from friends, family, social networks and other healthcare common groups. It goes beyond patient satisfaction.

If you aren't creating a memorable experience for your patients, then you are missing out on growing your practice.

In this interactive training session, you will learn how you can:

  • Take customer service to the next level
  • Set yourself apart from your competition
  • Grow your patient volume on referrals and word of mouth marketing
  • How to identify & stop doing things that push patients away

About the Presenter

Jamie Verkamp

Jamie has been involved in the marketing industry since 2002, assisting medical professionals in creating strategic marketing initiatives that contribute to the growth of their practices. Her success in marketing comes from her ability to truly listen and understand the nature of a practice. As a sought-after speaker, trainer and consultant, Verkamp shares her knowledge of medical marketing in a straight-forward, interactive manner enabling medical professionals to successfully develop and implement customized marketing strategies. Her signature topics to share with medical professionals include innovative approaches to practice marketing in a changing economy and how creating positive, memorable patient experiences in their practices enhance their overall marketing strategy. Jamie holds a Bachelor of Science in Marketing/ Advertising from Missouri State University.

"We were spending way too much staff time and wasting our marketing dollars not tracking what was working and what was not. From the training on marketing in a changing economy, we have been able to spend our marketing dollars smarter, automate the process to save me and my staff time and see the growth in our patients."
Dr. M. Bryan, Shreveport, LA


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