Professional Use of Social Media in Your Practice
|Date:||Thursday, May 10, 2018|
|Time:||12 noon to 1:00 p.m. Central Time|
|Course fee:||SPECIAL $99 1 HR WEBINAR|
|Presented by: ||Brandy Brimhall, CPC, CMCO, CCCPC, CPCO, CPMA|
Webinar/Audio Conference FAQs
Social networking done properly provides an amazing outlet for the medical practice to communicate with an unlimited number of people. Positioning one’s practice as an expert, continuously updating information, and addressing hot topics through a social media platform can absolutely help your practice gain visibility and stay at the forefront of both current and potential patients’ screens.
While this technology is arguably a necessary tool for success in today’s business environment, its imminent risks are as real as its rewards. The repercussions of social media mismanagement in the healthcare field are long term and costly. Practice leaders should take the proactive approach and implement an effective social media policy with documented procedures and required training to protect their practice. Knowledge is power; training in this area will prove invaluable to providers and staff and protect patients.
Are you a social media management expert? If not, it may be time to improve your own know-how on the best use of this electronic communication tool. As a result of this webinar program, you will enhance your knowledge-base in the following ways:
- Understand what social media really is and what it means to your practice
- Identify the benefits and the risks to a medical practice participating with social media
- Learn what state boards and other governing entities have to say about the use of social media in healthcare facilities
- Recognize the proper boundaries of social media use in healthcare
- Gain knowledge on how to implement an effective and appropriate social media policy to protect the provider, the employees and the patients
Continuing Education Units (CEUs)
Earn 1 PMI CEUs for attendance at this program. Practice Management Institute grants CEUs for its certified professionals based on total number of instructional hours (1 CEU per hour of classroom instruction). CEUs may be applied to annual recertification requirements, as directed in the certification renewal requirements for your credential(s).
If you are seeking CEU credits for other certifications or organizations, please contact your organization for pre-approval and credit guidelines. A certificate of attendance will be provided.
Please read below before completing your webinar registration.
Have you heard about PMI's TOTAL ACCESS Webinar subscription program? TOTAL ACCESS puts a full library of training in the hands of your entire staff for a monthly fee of just $249. TOTAL ACCESS is the newest way to develop your own talent, without leaving the office to attend training classes. It's also the fastest way to bring both experienced and new staff up-to-date on current issues.
Sign up now and you'll receive this webinar plus the following benefits for as long as you subscribe: access codes to all upcoming live webinars and unlimited access to the TOTAL ACCESS Library, more than 300 hours of on-demand, pre-recorded training sessions on over 100 topics relevant to medical office coding, billing, compliance, management, front desk, and much more. It's a GREAT VALUE!
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About the Presenter
Brandy has worked in the business side of chiropractic practice management since 1999. She assists practices in the areas of compliance, coding, billing, accounts receivable, and other areas of practice management. She has presented for a number of chiropractic state associations, Apex EDI, ChiroCode, ChiroHealth USA, ChiroTouch Software, Parker College of Chiropractic, Brimhall Wellness Seminars, and more. She writes on billing, coding, collections/accounts receivable, and compliance and has been featured in a number of chiropractic publications.
Brandy has achieved professional certification as a Certified Professional Coder (CPC), Certified Medical Compliance Officer (CMCO), Certified ChiroCode Chiropractic Coder (CCCPC), Certified Professional Compliance Officer (CPCO), and Certified Professional Medical Auditor (CPMA).